Effortless Elegance
Heer Easy Cook Sella Basmati is pre‑parboiled using the traditional sella method, so each extra‑long grain cooks quickly while staying wonderfully loose, separate, and golden—perfect for enjoying authentic Basmati flavor with minimal effort.
Aroma & Convenience
Open the 10‑kg pack and you’re greeted by Heer’s signature bouquet accented with a gentle, roasted sweetness. The Easy‑Cook treatment delivers consistently fluffy results—no soaking required and with a shorter cooking time.
Authentic Quality
- 100 % premium Basmati from the Himalayan foothills
- Parboiled to lock in nutrients and reduce broken grains
- Carefully aged and gently packaged for lasting freshness
Taste & Texture
Slender pre‑parboiled grains lengthen impressively in the pot, stay pleasantly al dente, and combine a light, nutty note with a fluffy bite—ideal for both saucy and dry rice dishes.
Perfect Pairings
- Quick Biryani and Pulao variations
- Curries, stews, and stir‑fries on busy days
- Large‑volume catering: canteens, food trucks, banquets
- Desserts such as kheer, rice pudding, or sweet rice without lengthy prep
Quick Cooking Guide
- Rinse briefly under running water.
- No soaking needed—cook straight away.
- Water ratio: 2 cups of water per 1 cup of rice.
- Bring to a boil, then cover and simmer for 12 – 15 minutes until the water is absorbed.
- Rest for 5 minutes, then fluff gently with a fork.
Storage
Store in a cool, dry place away from direct sunlight. Reseal the bag after use or transfer to an airtight container to maintain Heer’s renowned aroma.
Elevate Every Day
Heer Easy Cook Sella Basmati Rice turns even hurried meals into aromatic experiences—perfect for families, professionals, and anyone who values quick, quality results.
